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BlogTO introduces maps — on paper

Four Toronto neighbourhood maps. Picture: blogTO

The ever-innovative blogTO, one of Toronto’s top blog sites, is expanding into print with a series of local maps available from retailers in various neighbourhoods. The series begins with four maps, shown above.

BlogTO editor Tim Shore sees advertising opportunities for local businesses, as well as a way to draw more people to blogTO:

Each map includes profiles of 80 or more great local spots grouped into categories like restaurants, bars and cafes, art galleries, fashion, furniture and design and beauty and health. Forty of the profiles on each map also come with full colour photos. And the whole thing is also integrated with the blogTO web site. So if you want to learn more about, say, Little Italy, you can go read about it in our new neighbourhood section.

Although the world is going digital, and increasingly wireless, I’m betting these old-school maps will still prove popular for their ease of use. And for their price — free.